Tata Motors has taken the SUV market by storm yet again with the launch of Tata Harrier Adventure X and Tata Safari Adventure X+, blending rugged appeal with modern tech at an aggressive starting price of ₹18.99 lakh. These new variants build on the brand’s Adventure persona by offering enhanced design, off-road-inspired styling, and feature-rich interiors perfect for Indian buyers seeking performance and road presence.
Bold Adventure Design Meets Urban Sophistication
Both the Harrier Adventure X and Safari Adventure X+ adopt Tata’s distinctive “Adventure” theme, featuring a bold blacked-out grille, rugged cladding, and new alloy wheel designs. The color palette leans toward earth-toned matte finishes that emphasize their off-road-ready look while still maintaining urban flair. The Safari also gets roof rails, a panoramic sunroof, and signature LED lighting that elevate its road appeal.
Powerful Diesel Performance with Reliable Transmission
Under the hood, both SUVs are powered by the proven 2.0-litre Kryotec diesel engine, producing 170PS and 350Nm of torque. Buyers can choose between a 6-speed manual and a 6-speed automatic transmission. The engine’s refined performance and torque delivery make these SUVs ideal for both highway touring and city cruising.
Feature-Rich Cabin with Smart Tech Integration
Inside, the Adventure X and X+ variants offer plush leatherette upholstery, a 12.3-inch touchscreen infotainment system, Android Auto and Apple CarPlay, and a 10.25-inch digital instrument cluster. Tata’s new voice-assisted controls, terrain drive modes, and connected car tech bring a premium experience to every journey. The Safari Adventure X+ goes further with a 360-degree camera, ADAS Level 2 safety features, and ventilated front seats.
Price and Value for Indian Buyers
The Tata Harrier Adventure X starts at ₹18.99 lakh, while the Safari Adventure X+ is priced from ₹20.99 lakh (ex-showroom). These variants offer exceptional value, bringing flagship-level features at an approachable price point especially for buyers looking for a powerful, tech-savvy SUV with an adventurous personality.
Conclusion: The Tata Harrier Adventure X and Safari Adventure X+ are perfect for SUV lovers who crave rugged styling without compromising on features. With powerful diesel engines, smart tech, and bold design upgrades all under ₹21 lakh they bring a compelling mix of luxury and off-road capability.
Disclaimer: Specifications, features, and prices mentioned are as per official Tata Motors announcements at launch. Regional price variations may apply based on state taxes and dealer charges.
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